Branding is Dead
Branding is looking to become a thing of the past. While marketing, and branding are entirely based on very human irrational...
The thZen of Mike Tythson
Strategic is growing, and stress has really been mounting. My now wife and I just got married and recovering from the expense of that,...
Stop Saying You're A StartUp
I’m getting tired of the term ‘start-up’ because I’m seeing a lot of people use it to cage themselves. If the phrase is used to describe...
Amazon: Profits are a Problem
Clouds from frankincense and burnt offerings are parting and the golden calf is exposed. The old doctrine; a company is worth what it...
Rise of the McChines: How McDonalds Accidentally Proved You're Irreplaceable
Mcdonald’s, a brand that has been known for failure over the past five years has taken a move towards modernization by gradually...
